Making transit data useful takes more than collecting it
Transit agencies collect information from CAD/AVL, APC, scheduling, surveys, and other systems. But that information is often siloed, making it hard to see how ridership aligns with service schedules or where daily operations need adjustment.
Collecting data is only the first step. Turning that data into clean, validated, and formatted reports for regional, state, or federal agencies is where the workload grows. That can involve survey planning, manual counts, and custom spreadsheets that take days to reconcile.
ETA helps agencies create clearer reporting workflows. By connecting ridership and service data, teams can view certified passenger counts, track NTD reporting details, and review route productivity without starting from scratch every month.
Tally brings structure to passenger-data reporting
Tally helps agencies organize the survey, validation, and reporting work behind passenger data.
It supports NTD-related survey activity, data review, exception management, reporting preparation, and the workflows involved in using APC data for reporting.
Survey planning and collection
Digital collection and manual backup workflows
Data review and exception management
APC validation and certification support
NTD-related outputs and reporting preparation
ETA has helped agencies certify APC data for reporting use with Tally, including TARTA, Waco Transit, Space Coast Area Transit, and Bloomington Transit.
From passenger counts to usable decisions
Reporting is more useful when teams can review the data alongside the service context behind it.
ETA helps agencies connect passenger counts, routes, trips, stops, schedules, on-time performance, and operational history so staff can better understand what the numbers represent before using them in a report or decision.
Ridership and APC reporting
Review boardings, alightings, passenger loads, stop-level activity, missing data, and changes over time.
Give planning, operations, and reporting teams a clearer basis for understanding how riders are using service.
On-time performance and operational review
Review on-time performance, missed trips, detours, and service history.
Help teams explain performance changes and identify where additional review may be useful.
Reporting, dashboards, and service analysis
Prepare recurring reports, NTD-related outputs, dashboards, board materials, and service-review information.
Reduce the need to rebuild the same story from disconnected exports whenever a question comes up.
Transit reporting is not one-size-fits-all
Every agency has different service patterns, reporting obligations, data sources, staffing capacity, and internal review practices.
ETA works with agencies to understand the questions they need to answer, the data they already collect, and the reporting work that creates the most manual effort. The objective is to help agencies build a reporting approach that fits how they operate and what they need to explain.
Transit-specific context
Passenger data, service history, schedules, detours, and reporting definitions often need to be considered together.
Practical implementation
Start with the workflow creating the most work today, then expand as agency needs and systems evolve.
Staff review remains central
ETA tools can make reporting more manageable, but agency staff remain responsible for reviewing data and applying judgment.
Common questions about reporting and analytics
What does Tally do?
Is Tally only for NTD reporting?
Can ETA help with APC certification?
Can Tally support agencies that use other CAD/AVL or APC systems?
Make reporting easier to trust and easier to use
Talk with ETA about the surveys, reports, validation work, and service questions that take the most effort today.