Tag: ETA
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Staff experience
Don’t overlook the “employee factor” when adopting new technology. See if this sounds familiar. You and a select group of co-workers have spent time researching, interviewing, and demoing a new technology or process to be implemented at your company. You’re certain that you have been thorough in your efforts. The solution checks every box and…
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Passenger engagement goes digital
The next generation of digital display systems provide more ways to educate, inform, and entertain riders By Matt Schroeder Director of Marketing, ETA Transit Systems In the marketing world, there is a thing known as ‘the gag.’ The gag, is a hook; the way you’ll grab the attention of your audience and invest them to…
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It’s time to bury your printed schedules six feet deep.
Display and mobile technologies have rendered the printed schedule obsolete. By Matt SchroederDirector of Marketing, ETA Transit Systems The printed schedule must die. There, I said it and if feels amazing. And if you’re sitting there with your mouth agape wondering how I could blaspheme such a longtime staple of public transit; I don’t blame…
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Level up driver performance
Driver monitoring technologies exist to identify ineffective behaviors that could impact overall performance, increase rider satisfaction, and contribute to unsafe vehicle operation. Among the more popular solutions on the market include: speed tracking, excessive idle monitoring, schedule performance tracking, and collision avoidance.