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Maximize the efficiency of your automatic passenger counters for NTD certification-worthy results. By Matt Schroeder Director of Marketing, ETA Transit Systems I am going to dispel a myth for [...]

New sign technology is poised to remake transit stop communication By Matt Schroeder Director of Marketing, ETA Transit Systems Join me for a brief trip down memory lane. From 2006-2009, I served [...]

What’s also not a secret is that Millennials (and their younger Gen Z counterparts) are among the fastest-growing adopters of transit and the first generation not to view vehicle ownership as a [...]

Versatile payment collection capabilities simplify payment and meets the preference of the rider. While regular transit riders will likely stick to a single form of payment for their transit [...]

Driver monitoring technologies exist to identify ineffective behaviors that could impact overall performance, increase rider satisfaction, and contribute to unsafe vehicle operation. Among the [...]

Staff engagement is a critical, yet often overlooked component to new system adoption. As advanced and capable as the current generation of intelligent transit technology is, its performance will [...]

Autonomous vehicles are more of a novelty at this point, available in a few select areas. However, 52 percent anticipate that within 3-5 years, they’ll be in the market. That’s not a long time to [...]

Digital advertising on vehicles is coming. It’s already been adopted heavily in Europe, and the United States is gradually warming to the idea. there is a strong case to be made that the [...]

We’re continuing our look at what local public transit agencies can do to market the technological investments they’ve made in their operations. If you haven’t done so yet, take [...]

Is it a fair assumption to say that public transit has a perception problem? When we poll riders and non-riders alike, adjectives like dirty, slow, uncomfortable, inefficient, and unsafe appear [...]