Passenger engagement goes digital
The next generation of digital display systems provide more ways to educate, inform, and entertain riders By Matt Schroeder Director of Marketing, ETA Transit Systems In the marketing world, [...]
E-paper displays are ready for prime-time transit
New sign technology is poised to remake transit stop communication By Matt Schroeder Director of Marketing, ETA Transit Systems Join me for a brief trip down memory lane. From 2006-2009, I served [...]
Staff Engagement: Turn staff doubters into doers
Staff engagement is a critical, yet often overlooked component to new system adoption. As advanced and capable as the current generation of intelligent transit technology is, its performance will [...]
Bridge the revenue gap with on-board infotainment systems
Public transit is ready for some screen time. Advancements in mobile data delivery has opened a substantial opportunity for transit agencies to improve the overall transit experience, attract [...]