Are your APCs ‘down’ for the count?
Maximize the efficiency of your automatic passenger counters for NTD certification-worthy results. By Matt Schroeder Director of Marketing, ETA Transit Systems I am going to dispel a myth for [...]
Passenger engagement goes digital
The next generation of digital display systems provide more ways to educate, inform, and entertain riders By Matt Schroeder Director of Marketing, ETA Transit Systems In the marketing world, [...]
E-paper displays are ready for prime-time transit
New sign technology is poised to remake transit stop communication By Matt Schroeder Director of Marketing, ETA Transit Systems Join me for a brief trip down memory lane. From 2006-2009, I served [...]
Are your RFPs getting you the responses you want?
The RFP creation and evaluation process can be troublesome, but if a logical approach and sound strategies inform the type of responses you seek, then it need not be such a cumbersome effort.
A cash-free future begs you to take my money.
Versatile payment collection capabilities simplify payment and meets the preference of the rider. While regular transit riders will likely stick to a single form of payment for their transit [...]